VF has a diverse, worldwide portfolio of iconic brands. Keeping them at the top of their game requires innovation and experiences that build and maintain strong equity with consumers. And it means delivering all of this whenever and wherever consumers shop. Powerful brands are at the core of VF’s success.
The Outdoor & Action Sports coalition is a group of authentic activity-based lifestyle brands. From performance outerwear, apparel and footwear to backpacks and accessories, our brands empower consumers to explore, express and embody the lifestyle they love.